Share Anything to Twitter

Posted September 3rd, 2010 in Social Media by Yoana

If you’re ever on a webpage or blog post or online site that you want to share or send to your Twitter profile, you don’t have to open a new window and log into Twitter and write the tweet, then copy the url. You can use the new Twitter Bookmarklet.

The Share Bookmarklet makes it easy for you to share any webpage on Twitter, even if there isn’t a Tweet Button. It works in all major browsers and is easy to install.

Go to http://dev.twitter.com/pages/share_bookmarklet to get your own!

New Twitter App for the Ipad

Posted September 2nd, 2010 in Social Media by Yoana

From the Twitter blog:

People are increasingly sharing different types of information on Twitter. For example, Tweets point to web pages, photos, videos, hashtags, people, check-ins, and more. Exploring Tweets is a great way to discover new and interesting information. And with devices of all shapes and sizes connecting to the Internet, we’re constantly looking for new ways to make this easier. To date, we’ve created applications for a variety of mobile phones, giving you instant access to Tweets and great content when you’re on the go.

Today we are bringing Tweets to a device that really lets content shine – the iPad. Twitter for iPad takes advantage of the iPad’s fluid touch interface, letting you move lots of information around smoothly and quickly – without needing to open and close windows or click buttons. There are a few things we want to point out that make this app a really fast and fun way to read real-time content.

Panes: Tapping on a Tweet opens a pane to the right. Depending on the content in that Tweet, you’ll see a video or photo, or maybe a news story, or perhaps another Tweet. You can continue tapping on Tweets, opening new panes, and getting new content as long as you’d like to. And, it’s really easy to move between panes by swiping to the right or left.

Media: When you tap a video link or open a web page with an embedded video, you can play that video inline. And, let’s be honest, video is great but sometimes it can take some time to load. The panes in Twitter for iPad let you look through your timeline while a video is loading, and then you can just swipe back to the video when it’s ready to play. You can also pinch on a video to watch it fullscreen.

Gestures: You can pinch on a Tweet to quickly view details about the author and to take actions on a Tweet, such as reply or retweet. Put two fingers together and pull down on a Tweet to peek at the replies, showing the entire conversation leading to that Tweet.

No need to login: You don’t even need to sign up to get started with Twitter for iPad. We’ve selected great Twitter accounts that you can see in various categories, such as Art & Design, Sports, and News. You can also search, view trends, and find breaking news. Sign up at any time to create your own timeline and start tweeting.

Twitter Announces New Updates

Posted September 2nd, 2010 in Social Media by Yoana

If you are a Twitter user, you should have received this email announcing a few changes that are going to be live in a few weeks.

From Twitter:

Over the coming weeks, we will be making two important updates that will impact how you interact with Twitter applications. We are sending this notice to all Twitter users to make sure you are aware of these changes.

What are applications?

There are over 250,000 applications built using the Twitter API. To use most applications, you first authorize the application to access your Twitter account, after which you can use it to read and post Tweets, discover new users and more. Applications come in many varieties, including desktop applications like TweetDeck, Seesmic, or EchoFon, websites such as TweetMeme, fflick, or Topsy, or mobile applications such as Twitter for iPhone, Twitter for Blackberry, or Foursquare.

Update 1: New authorization rules for applications

Starting August 31, all applications will be required to use “OAuth” to access your Twitter account.

What’s OAuth?

  • OAuth is a technology that enables applications to access Twitter on your behalf with your approval without asking you directly for your password.
  • Desktop and mobile applications may still ask for your password once, but after that request, they are required to use OAuth in order to access your timeline or allow you to tweet.

What does this mean for me?

  • Applications are no longer allowed to store your password.
  • If you change your password, the applications will continue to work.
  • Some applications you have been using may require you to reauthorize them or may stop functioning at the time of this change.
  • All applications you have authorized will be listed at http://twitter.com/settings/connections.
  • You can revoke access to any application at any time from the list.

Update 2: t.co URL wrapping

In the coming weeks, we will be expanding the roll-out of our link wrapping service t.co, which wraps links in Tweets with a new, simplified link. Wrapped links are displayed in a way that is easier to read, with the actual domain and part of the URL showing, so that you know what you are clicking on. When you click on a wrapped link, your request will pass through the Twitter service to check if the destination site is known to contain malware, and we then will forward you on to the destination URL. All of that should happen in an instant.

You will start seeing these links on certain accounts that have opted-in to the service; we expect to roll this out to all users by the end of the year. When this happens, all links shared on Twitter.com or third-party apps will be wrapped with a t.co URL.

What does this mean for me?

  • A really long link such as http://www.amazon.com/Delivering-Happiness-Profits-Passion-Purpose/dp/0446563048 might be wrapped as http://t.co/DRo0trj for display on SMS, but it could be displayed to web or application users as amazon.com/Delivering- or as the whole URL or page title.
  • You will start seeing links in a way that removes the obscurity of shortened links and lets you know where each link will take you.
  • When you click on these links from Twitter.com or a Twitter application, Twitter will log that click. We hope to use this data to provide better and more relevant content to you over time.

Don’t Be Intimidated by Social Networking

Posted October 13th, 2009 in Marketing, Recent, Social Media by Yoana

A lot of my clients don’t understand or are easily overwhelmed by the “pressure” of social networking.

“I don’t know what to say?”
“What kind of content is appropriate”?
“How much time do I have to spend on there?”
“Isn’t this a waste of time?”

Here’s what I tell them. If you’re not instantly drawn or attracted to social networking, then don’t make this marketing strategy part of your business YET. Concentrate on the ones that are easy to you and those strategies will automatically build your social networking.

For example, if you love to write articles and content, concentrate on article marketing and blogging. Develop the skills to be great at article marketing so that you can produce tons of articles and blog posts. (I recommend Jeff Herring and his products; he is the best and provides lots of free resources to get you started.)

Once you have your articles written, this opens up so many other marketing avenues, such as;

  • Repurposing the content into an e-book or special report
  • Creating Tweets and Facebook Status Updates when you add them to your blog (this can all be automated)
  • Building traffic and recognition of your expertise through the articles and your “Call to Action” box.
  • Growing your list by redirecting people to a squeeze page from your articles

For those of you that hate writing, but love to speak you can create recordings and have them transcribed. You can give away the recordings or post them on other sites for listeners to download. Then, have your virtual assistant transcribe and edit them to turn the audio into articles!

Game Plan: Do setup your social media networking profiles and post to them when you have content or something to say/contribute. Meanwhile focus your time on the marketing strategies that are most attractive to you, these will help you generate content and topic ideas for your social networking accounts. You don’t need social networking to build traffic to your website or find clients, but it can certainly help. To start getting comfortable build your other strategies first, and use them to help you generate content for the other avenues that you’re not so comfortable with. Let’s say you post your new article on Twitter, other people will re-tweet it and start talking about it and you can then join in on the conversation.

Teleclass Help

Posted September 9th, 2009 in Marketing, Recent, Resources, Tips by Yoana

I just got done doing some research for a client who is starting a teleseminar series this month, and I thought I would post my findings. I’m sure some of you maybe looking for this exact information.

Ideas to Market Your Teleclass/Seminar

  1. Tweet about it on Twitter! You can also develop a few phrases and have your VA post a tweet periodically letting your followers know about the event.
  2. Update your Facebook status with class details and a tinyurl for signup.
  3. Write a press release about the teleclass (e-mail me for a list of top ranked press release websites).
  4. Ask other people who have ezines or a mailing list to advertise your teleclass; in exchange, you can offer to do the same for them :)
  5. Post your event in the websites below for even more exposure.
  6. Write a blog post about the teleclass/seminar.

Websites to list your teleclass/teleseminar event

www.teleclass.com- sign up for this one in advance as you will have to go through a training course in order to list your events on their website.

www.cculearning.com- this site requires you to post a reciprocal link on your website in order to have your teleclass listed.

www.planetteleclass.com- pretty straightforward, just sign up and follow the links to register your class

Do you have any other tips on how to promote a teleclass or seminar?

Are You Experiencing Twitter Block?

Posted August 22nd, 2009 in Recent, Social Media, Tips by Yoana

So many of our clients asks us, what do I post on Twitter? I have no idea what to write! Well, if you are experiencing Twitter-block, here is a great formula to overcome it from Karri Flatla.

Just remember to “pOST” and you can’t go wrong (and no, that’s NOT a typo):

p – Promote your wares. Let’s not kid ourselves. While it gives us all a warm fuzzy to reach out and tweep someone, social media is the raging success it is today because it helps the bottom line. Whether you’re promoting an idea, a pair of shoes, a brand or all of the above, it doesn’t matter. What matters is that you sandwich self-promotion between tons of other juicy tweets that give, give and give some more; thus the lower case “p” in the pOST acronym. Just a little “p” is all you need.

For example, you might post 50 tweets about everything BUT what you sell or write about or whatever before you post just 1 or 2 tweets sharing the latest and greatest thing on your website.

Bonus Tip: Always finesse your promotional tweets should be less a slap in the face and more a tap on the shoulder. Skip the all caps and multiple exclamation marks, okay?

O – Offer to help. Newsflash: if you’re not a very generous person, twitter probably isn’t for you. In fact, you might want to ditch the whole social networking thing completely. People who aren’t helpful are dead weight in the twitterverse. They just blab on and on about what they do, who bit the dust on American Idol and how much they miss their dead goldfish.

So get over yourself and get into what your tweeps are doing. Someone always needs help somewhere with something. Chances are, someone in your target demographic needs just the kind of tip or advice only you can give. And if you’re quick on the draw, all the better. (i.e. don’t respond to a 3-day old tweet for help. That’s just lame.)

Bonus Tip: If you use twhirl or Seesmic Desktop twitter applications, you can enter keywords into the search utility so that whenever someone types them into their tweet you will be notified. Talk about instant gratification for everyone.

S – Share good things. This relates closely to “O” except now you’re not so much demonstrating your super human ability to rescue tweeps in need as you are demonstrating your super human ability to discover greatness in others. That is, when you uncover something useful, interesting or downright entertaining on the web, tweet the link. People will retweet these golden nuggets. And-to borrow a page from Thomas the Train’s playbook-that makes you look like a really useful engine.

Bonus Tip: When posting a link to twitter, briefly describe whatever it is you’re sharing. This not only encourages retweets but clickthroughs as well. That’s good twitter karma.

T – Talk it up. “Talking” on twitter is where most tweeps mess up, so it’s important to find your groove and get it right. It will take practice. Some days you won’t feel like small talk. And if you’re just getting started, get okay with the fact that every twitter newbie reads like a lost idiot for at least the first 100 tweets. That’s normal and we’ll forgive you.

Just keep at it. No one is born knowing how to spark titillating conversation every time they open their mouth. Nor will you always have something mind blowing to tweet about. We just want to know you’re human and you have a personality behind the pixels.

You can read the full article here; http://ezinearticles.com/?id=2785703.